More engagement, investments, inquiries, visits, donors, and dollars raised — we help institutions, organizations, and brands create meaningful connections with their audiences.


We've led New England based institutions through successful new brand launches, marketing strategies, and advancement campaigns. Our in-house, consulting, and volunteer experience equips us with the ability to effectively guide organizations through various large-scale initiatives.

PROVEN SKILLS:

  • Research & Strategy

  • Branding & Identity

  • Admissions & Enrollment Marketing

  • Media & Public Relations

  • Institutional Advancement (Annual Fund, Campaign Management & Stewardship)

  • Digital Design & Development

  • Video Production

  • Audience Development

  • Civic Engagement, Public Affairs & Community Relations

  • Content Strategy, Writing & Editing

Research & Strategy

Stakeholder interviews, focus groups, informal conversations in the hallway

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Branding & Identity

Institutional branding, visual identities, positioning, messaging

Digital Design & Development

In partnership with award-winning
digital design firm,
Eri Design

Video

In partnership with internationally known video production agency,
p3 Maine

Digital Marketing

Sustainable customized solutions

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MEdia & Public Relations

Strategic editorial placements, press releases, press conferences, crises communications planning, external communications

Admissions & Enrollment Marketing

Viewbooks, websites, video campaigns & collateral designed to attract the right applicants

Institutional Advancement

Donor cultivation, stewardship, annual fund & campaigns

Content Strategy, Writing & Editing

Crafting and editing messages, composing articles and executive correspondences & other forms of written composition

Community engagement, Audience Development,
Civic Engagement &
Public Affairs

Combining the above services to form genuine community connections within targeted audiences

DerSimonian jumped in full force, listening carefully to learn about what made us stand out against the myriad of competing institutions and guiding us through the process of articulating these defining attributes. Our work together yielded an increase in media coverage, total number of applicants, students, donors, and overall community engagement.
— Rebecca Swanson Conrad, Former VP of Institutional Advancement at MECA, current President & CEO of LA Metropolitan Chamber of Commerce